Tuesday, May 10, 2011

'Castle' keeps getting stronger

And I'm not talking creatively. Stephanie and I talk each week about how great the show is.

I'm talking about ratings.

Here's part of a press release ABC sent out today:

ABC’s "Castle" stood as the No. 1 series in the 10 o’clock hour, beating CBS’ original "Hawaii Five-0" by its biggest-ever margins in Total Viewers (+3.4 million viewers) and Adults 18-49 (+35 percent), as the ABC drama led in their fourth consecutive head-to-head original matchup. In addition, on both counts, "Castle" was the No. 1 TV series in its time period for 6th time in its past 7 first-run broadcasts.
•For its sixth consecutive original airing, "Castle" stood as Monday’s most-watched scripted program. It was also the night’s No. 1 scripted series in Adults 18-49 for the second week running, outdelivering Fox’s original "House."

•Building over the prior week by in viewers (+4 percent) and young adults (+7 percent), "Castle" posted its strongest numbers since March – since 3/28/11.

•The ABC drama surged from the year-ago night by 1.7 million viewers and 24 percent in Adults 18-49. On average, ABC’s "Castle" is enjoying its biggest season ever, building on its performance at the same point last year in both Total Viewers (+7 percent) and Adults 18-49 (+4 percent).

What do all these numbers and percentages mean? The show is doing the best its ever done, especially beating a high profile new show like "Hawaii 5-0" and anything and everything NBC can throw at it ("Chase," "Harry's Law" and "Law and Order: LA").
No one can argue that "Castle" isn't a runaway hit now.
These ratings and success are just icing on the cake for a show that has been hitting home runs in the creative department since the first season.
Next week's season finale is going to be great, especially to see those numbers rise again.

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